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Crazy Hair Day 2004
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Crazy Hair Day | 2004

The First Crazy Day Event - 2004
Thanks to the support of numerous community organizations and businesses, schools and libraries, Crazy Hair Day 2004 was a great success!

History:
The first annual Crazy Hair Day celebration took place in San Diego on Wednesday, March 10, 2004, on behalf of the Children’s Museum. The Mayor of San Diego and the Lieutenant Governor of the State of California proclaimed it officially Crazy Hair Day.

Starbucks Coffee Company provided 500 free copies of the book for volunteer readers to read and leave as a permanent addition to classroom, school, and community libraries. Celebrity and volunteer readers were recruited through the Starbucks Coffee Company Make Your Mark Volunteer program.

Starbucks Coffee Company provided 500 free copies of the book for volunteer readers to read and leave as a permanent addition to classroom, school, and community libraries. Celebrity and volunteer readers were recruited through the Starbucks Coffee Company Make Your Mark Volunteer program to read to children. Readings took place in English, Spanish, and American Sign Language. and deployed military volunteers also participated by reading on video.

Author and illustrator Barney Saltzberg made numerous appearances for read alouds, book signings, and media interviews. The mascot Stanley Birdbaum was also created by architect Larry H. Case and appeared to entertain children and their families in numerous locations. Crazy Hair parties, art activities, and fundraising efforts were hosted in more than 120 sites throughout the city.

2004 Statistics for San Diego:
• More than 500 VOLUNTEER READERS participated
• More than 500 BOOKS were distributed for free
• More than 120 SCHOOLS, libraries, and community groups participated
• More than 850 READINGS of the book took place
• More than 8,000 CHILDREN and ADULT LISTENERS heard the story
• More than 1500 children and adults WORE CRAZY HAIR
• More than 50,000 FREE BOOKMARKS were distributed

Community Support:
Much thanks to the numerous businesses and community organizations that participated in Crazy Hair Day 2004:

Starbucks Coffee Company, Borders Bookstores, Super Cuts, Seaport Village, Upstart Crow Bookstore, North Island Federal Credit Union, Athletes for Education, Marriott Courtyard Hotel, San Diego County Office of Education, Stroller Strides. Parent Connection, Carl E. Woodward architect Larry Case, and major local media including local KUSI, NBC 7-39, ABC affiliate KGTV, CBS affiliate KFMB, COX, FOX, KPBS, KIFM radio, KYXY radio, KPRZ radio, Telemundo, Univision, the San Diego Union Tribune, Metropolitan Magazine, The Kids Directory, the Presidio Sentinel, Coastal News Group, and Publisher’s Weekly Magazine.

Stanley Birbaum makes his debut in San Diego, Calfornia at Longfellow Elementary School.